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Mix business with friends?

Q: I have a family friend who is a realtor. Should I give her the listing or get another realtor?

A: You should get three competing realtors give you a written market evaluation, friend or no friend. Your friend can be one of them. Mixing business and friendships is always risky. We always recommend NOT to deal with friends. Friends often fail to tell YOU the truth that YOU need to hear, i.e. the price is too HIGH. What you want is the BEST person to help you buy or sell . . . and that may be two different people -one at the buying end and the other at the selling end. While it is possible, all that is rarely accomplished by a friend. And, if your friend resents you for not getting the listing, imagine how she will feel when you believe she did not do a good job.

About Ozzie Jurock

OZZIE JUROCK (FRI) is the author of Forget About Location, Location, Location. Ozzie Jurock is also president of Jurock Publishing Ltd. Peter C. Newman in his book Titans called him a Real Estate Guru. Vancouver Magazine called him one of the 45 brightest people in Vancouver. Ozzie Jurock appears every 2nd Wednesday on Global TV News Hour. He also authored the book: Forget About Location, Location, Location and has written hundreds of published real estate articles in the Vancouver Sun, Business in Vancouver, the Globe and Mail, the Western Investor and dozens of magazines. (List of published articles.) Several thousand people have subscribed to his monthly and weekly newsletters Jurock Real Estate Insider and Jurock's Facts by Email.

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